It’s the simple things that sells product. A DVD/TV showing the product. You don’t have to be a rocket scientist to be a great retailer. newsXpress Browns Plains sell a mountain of Dora DVD’s.

To make a display look aesthetically pleasing is a matter of organising merchandise into a cohesive shape. The triangle is used more than any other shape. Merchandise arranged in this way gives the display more weight at the base, giving a stable appearance. It is easy for the eye to take in the whole thing.

Alex from newsXpress Deception Bay has used the best hot spot in her store to present this 4 sided display capturing customers coming from all directions. She has combined 2 different partwork magazine launches to make a display which has sold through very quickly.

What do you do with half a pallet of Partworks? And such a compelling title as Elvis?

Well at newsXpress Eastland, you put them all out on the dance floor.

With the TV advertising yet to start, five copies were sold whilst the display was being put up!

This space has been very effective as a promotional area with Valentine’s Day generating double the previous years card sales. It is also adjacent to the wall of HOT OUT NOW magazines.