newsXpress members promoting plush and attracting new traffic

nxplushnewsXpress last week launched an exclusive plush product promotion with an exciting flyer and in-store poster promotional campaign. developed by our own marketing people and connecting with the worldwide successful Ty brand. This latest campaign is another way newsXpress members can leverage their group membership to drive traffic and sales by supporting a well-known brand.

This latest flyer campaign from newsXpress is being professionally delivered to at least 10,000 homes surrounding participating stores.

Pacific Magazines stand drives magazine sales

pacmagsstandAll newsXpress members regardless of size were provided access to this excellent floor display unit from Pacific Magazines for promoting Christmas issues of Better Homes and Gardens and brand extensions for BHG and New Idea with Christmas themes.

Placed in high traffic locations and regularly moved, the stand works very well at attracting shoppers to the business as well as extending basket depth from existing shoppers. It easily pays for the space with incremental business.

newsXpress members support the Christmas title promotion with emails and other promotions to shoppers.

newsXpress negotiates better supplier deals

newsXpress has announced to members this week yet another better deal from one of our preferred suppliers. This latest deal enhances the discount and trading terms available for newsXpress members. The new terms have come about as a result of our work in negotiating the best possible terms and offers for newsXpress members. The latest offer is an exclusive for newsXpress members. We’re not sharing details here since there is no point in telling our competitors what to do.

newsXpress newsagency marketing group promotes environmentally responsible greeting cards

nxinstorenovOur newsXpress INSTORE Newsletter for November promotes the environmental friendliness of Hallmark cards.

Acting as unexcelled educational piece, this newsletter gives our customers another reason to trust the newsXpress brand while helping them to understand additional value supporting the Hallmark brand.

newsXpress provides these INSTORE newsletters for local use by newsXpress members. The newsletters can be customised to be from each local business for their local customers.

newsXpress members love these newsletters.

Helping newsXpress members connect with Movember

NXPMovemberA3PosternewsXpress has provided its members with collateral for promoting support for Movember. This collateral and the excellent range of Movember products provide for newsXpress members and excellent point of difference for what is a growing seasonal opportunity and an excellent and socially responsible campaign.

newsXpress pitched Movember products to its retail community through preferred supplier relationships many weeks ago.

From major seasons to minor, newsXpress actively engages with and supports its newsagent member community – chasing more traffic and sales.

newsXpress members meet in Sydney / Melbourne

newsXpress members in Melbourne and Sydney had terrific cluster meeting this week talking about business, discussing supplier deals and doing some good-value buying. These cluster meetings have gone very well and we have more planned in the coming weeks.

With contact determined by member engagement newsXpress members are able actively working with each other and learning from each other … facilitated by newsXpress.

newsXpress members embrace halloween

halloweeneliCheck out the crazy looking people from newsXpress Eli Waters from Thursday this week.

Allan and Stella Wickham love a good dress-up as the photo shows. They bring some fun theatre to their shop for halloween, giving enjoyment to shoppers and driving sales.

The halloween dress-up is great to see – an excellent and fun point of difference for newsXpress Eli Waters!

newsXpress members are different. They engage, enjoy their businesses and provide for their customers a genuine point of difference.

Al and Stella make a scary couple.

newsXpress helping newsagents: Grow Your Own Way

nxgrowyourownNewsagency marketing group newsXpress is gaining traction with newsagents through its Grow Your Own Way call to action campaign.

Delivering access to a model of business flexibility backed by a broad range of valuable supplier options the Grow Your Own Way campaign is resonating with newsagents for its positivity, flexibility and recognition that newsagency businesses are local businesses with local needs.

newsXpress gives members flexibility to grow their businesses in areas appropriate to those businesses. Our job as a newsagency marketing group is to give members the tools and opportunities at the best possible terms.