Halloween impulse promotion at newsXpress Malvern Central

newsXpress Malvern Central has been promoting Halloween on the shop floor facing shoppers as they enter the business with this impulse placement.

Halloween is an excellent season for newsXpress members, driving new shopper traffic and excellent impulse purchases.

newsXpress members had early access to a broad range of Halloween product at excellent prices. Bing competitive against the majors and maintaining 60% margin is an excellent story, a testament to terrific negotiations from newsXpress on behalf of members.

newsXpress Malvern Central, like other newsXpress members, drives its own success from purchasing through to merchandising.

Published by

mark

I am a Director of newsXpress, a marketing group for newsagents keen for a bright future. You can reach me on +61 418 321 338 or mark[at]towersystems.com.au

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