newsXpress East Maitland has been promoting the newsXpress Christmas range with this terrific display in-store in the lead up to Christmas.
The Lolita glasses were a feature, bringing colour and focus to the display which also includes products from The Pudding Lady as well as other suppliers.
Some items had already sold out by the time the photo was taken earlier this month.
This is a photo of the Christmas display in-store at newsXpress Pakenham. While now well sold down since the photo was taken, back then they were displaying the newsXpress Christmas catalogue range in with other Christmas items sourced by the business. There is no doubt that the more care taken with a display at Christmas the greater the success. newsXpress Pakenham is having a terrific Christmas.
newsXpress Inverloch has been promoting the newsXpress Christmas catalogue range in-store using newsXpress collateral. The photo shows just part of their Christmas display facing a traffic thoroughfare in the business.
As the range has sold down they have added other items to ensure that shoppers have plenty of Christmas gift items from which to choose.
newsXpress members have had plenty of gists to choose from thanks to a diverse portfolio of preferred spillers in the gift space.
newsXpress Yarram is having a terrific Christmas with this range of Christmas products from newsXpress preferred supplier Gibson. The Christmas range brings colour to the shop and drives excellent sales as shoppers look for trinkets and treats with which to bring Christmas colour and cheer to home and the workplace. Gibson has been an excellent support for newsXpress members this Christmas, providing excellent support for a wonderful range of Christmas themed products.
newsXpress members have rushed to snap up an exclusive calendar deals from newsXpress. We purchased all remaining inventory from a major calendar supplier and made this available for immediate delivery to newsXpress members.
newsXpress members are banking as much as 88% gross profit from the sale of these popular and high-quality calendars.
This latest deal is another example of newsXpress leveraging its buying power and delivering to members an extraordinary opportunity.
Some newsXpress members will make more profit from this deal than their newsXpress membership fees cost in a year. Talk about banking valuable margin dollars.
Handling distribution out of our own distribution centre, newsXpress was able to quickly turn around the opportunity, beating others and ensuring that newsXpress members had access to the excellent margin product for the longest possible time prior to Christmas.
newsXpress Roselands is promoting Optus handsets, SIM packs and recharge next to newspapers with this tactical placement of the Optus display unit sourced through newsXpress preferred supplier Jenlist. This is an excellent location as it is high traffic and space efficient without acting as a barrier to shoppers exploring the rest of the newsagency.
Research shows that promoting mobile phone handsets in a high traffic location will boost recharge business.
Congratulations to newsXpress Grovedale and newsXpress Beers Port Lincoln for winning 50,000 ACP Connections points in the Australian Women’s Weekly display competition which just closed. newsXpress had two of the five newsagencies in the pool which won 50,000 points ear. Well done to both stores!
newsXpress Canterbury in Victoria has been promoting the exclusive to newsXpress Better Homes and Gardens Recipe Collection with this terrific display.
Having a plush bear looking at a recipe is genius – it brings the display to life. Sales of the title have been excellent.
newsXpress members love this exclusive offer from Strategic Partner Pacific Magazines.
newsXpress Macarthur is making excellent and consistent use of newsXpress collateral and products from newsXpress preferred suppliers to drive their message in-store this Christmas. Dressing the shop in a consistent way and embracing the Christmas theme makes for a celebratory feel for the business. The shop looks wonderful and business performance is excellent as a result.
newsXpress Leongatha have been promoting the latest issue of Marie Claire magazine with this terrific display placed at the entrance to their women;s magazines aisle and right next to newspapers. What an excellent location in-store for promoting this magazine from Pacific Magazines, a Strategic Partner of newsXpress.
the free gift with the latest issue of Marie Claire makes it an excellent Christmas gift as well as a good magazine to purchase for a personal read.
newsXpress is fortunate to have access to stock of Pacific Magazines titles, to ensure we have what we need to reach our sales potential.
newsXpress Whittlesea is promoting Christmas throughout both retail outlets operated by the business, promoting not only the newsXpress Christmas catalogue range but also other Christmas gifts, trinkets and decoration items. They also have this Christmas area inside the business, a corner of all sorts of Christmas items. The range is diverse and the offer appealing … based on excellent sales.
newsXpress Mortdale has been promoting the newsXpress Christmas catalogue range on a table on the dance floor in-store. Featuring products from the catalogue with easy to read price tags and in an accessible location has proved to be the key with the Christmas catalogue. With many stores reporting sell-outs, our national merchandise team has good learnings on how to display and where to make the most of the opportunity and these are shared with newsXpress members. As we get closer to Christmas, good newsXpress members are adjusting displays to make the most of last-minute shopping opportunities.
newsXpress Grovedale has been promoting the exclusive to newsXpress Better Homes and Gardens gift subscription as well as the Better Homes and Gardens magazine and Recipe Collection with this tactical display in an excellent location in-store.
With all three products coming from newsXpress Strategic Partner Pacific Magazines, such support is vital not only for each newsXpress business but also for our relationship with Pacific.
Pacific Magazines has ensured that newsXpress stores have had access to excellent marketing collateral with which to undertake these promotions in-store.
newsXpress Pakenham has a terrific display in their window featuring Christmas products.
This display attracts Main Street Pakenham shoppers and lets them know that newsXpress Pakenham has an excellent range of Christmas cards and gifts … without blocking access to a view of the rest of the busy newsagency.
From Christmas cards to wrap to gifts, Christmas 2011 has been terrific so far right across newsXpress stores.
Behind the counter at newsXpress Beers Port Lincoln is has been this terrific display promoting the Christmas edition of The Australian Women’s Weekly.
The display and location are perfect for driving impulse purchases of AWW. With magazines being a terrific Christmas gift, this is an excellent magazine to promote at the counter.
newsXpress members embrace opportunities throughout their stores for magazines from feature displays such as this one through to category specific in-location displays. We do this because we understand and respect the value of magazines to our channel.
This photo shows part of the Christmas window display at newsXpress Canterbury on the famous Maling Road Canterbury. The window display shows off Christmas product without blocking the view of the inside of the shop where more gifts and Christmas cheer awaits shoppers.
newsXpress Canterbury is a new newsXpress member in Melbourne … a busy full-service newsagency with a Licenced Post Office in a very popular premium shopping strip in the suburb of Canterbury.
As we are seeing in many newsXpress locations, Christmas trade is brisk!
Among the quirkier items on our Christmas catalogue this year are the Cadbury branded tea pot and mug. Our merchandise team selected these items as cadbury is the best known brand of chocolate in the world and there are plenty of cadbury livers out there. The tea pot and mug make perfect gifts for chocolate lovers. Unique. Quirky. Fun.
We are thrilled to have these items in the newsXpress Christmas catalogue mix. They show off a terrific point of difference and they are selling!
These social media themed magnets, Social Talk, are another point of difference in the newsXpress Christmas catalogue. Connecting with people of all ages, they are a great Kris Kringle gift as well as a stocking stuffer for a family member. we had such success with similar products last year that we had to give these a go this year. early reports from newsXpress stores are that they are working a treat – especially when displayed with the Christmas catalogue range.
newsXpress members are reporting good sales of the Christmas Lolita glasses. Thankfully our members are able to order extra product. One member has placed a third order and is set to move more than 60 of the glasses this Christmas.
Supported in our Christmas catalogue and with professionally produced price tags, the Lolita glasses are a good-looking and eye-catching part opt any christmas display in newsXpress stores across Australia.
By reordering stock, newsXpress members are able to see how far Christmas products can perform.
newsXpress Ivanhoe have embraced the opportunity of email marketing thanks to the serves available through our Strategic Partner Pacific Magazines.
The professional looking email was sent to a targeted group of qualified shoppers in the Ivanhoe area, to encourage them to consider Christmas offers from newsXpress Ivanhoe. This is another of the services accessible through our Pacific partnership.
Through our work with Pacific Magazines newsXpress is able to engage in a range of external marketing activity which is sure to drive new traffic for the newsagency.