With newsXpress Strategic Partner Pacific Magazines, newsXpress is running a Cash for Christmas promotion exclusively across our retail network. Giving away $1,000 each week, this campaign is driving traffic and sales in newsXpress stores.
The photo shows one of the displays last week at newsXpress corporate store at Watergardens Town Centre in Victoria.
Promoting this exclusive to newsXpress campaign shows the point of difference of our retail network and helps us leverage incremental business as a result.
In addition to the weekly shopper cash prizes, there is also a prize for a lucky newsXpress member.
newsXpress stores have access to excellent external marketing tools thanks to the resources of Pacific magazines. These include a TXT marketing feature which can be used to attract shoppers to the business.
This whole campaign is about ramping up traffic and sales in the lead up to Christmas. It is another example of the value of being part of newsXpress.
