newsXpress participating in GNS Market Fairs

newsXpress is grateful for the opportunity of participating in the GNS Market Fairs to be held in August and September.  Here are the dates:

Melbourne. GNS Market Fair. For Newsagents. August 8-9
Sydney. GNS Market Fair. For Newsagents. August 15-16
Perth. GNS Market Fair. For Newsagents. August 30
Brisbane. GNS Market Fair. For Newsagents. September 12-13

Our stand will offer something of value to every newsagent and present the newsXpress difference.

New range exclusive to newsXpress

newsXpress and one of our preferred suppliers last month released a new home office range exclusively to newsXpress members at our member meetings around the counter.  This new range has been very popular with our members – many ordered planogrammed displays.

newsXpress is proud that the supplier chose to launch in partnership with us, based on the success we have had with their general lines over the last year.

Having a point of difference is crucial for newsagencies and this new range will help newsXpress members reinforce their point of difference over other newsagencies.

We are not publishing details here because of the exclusive nature of the relationship between newsXpress, newsXpress members and the supplier.

More good results for book strategy

30th-april-004.jpgnewsXpress Castle Towers is another outlet achieving good book sales with the newsXpress preferred supplier arrangements.  Through our in-store and outpost book events, smart newsagency managers like the Castle Towers team leverage excellent new traffic and new, good margin, money through the cash registers.  newsXpress has recently negotiated better terms for the supply of books, making the category even more valuable for members.

Kudos for Shelley Peterson of newsXpress Sarina

Shelley Peterson of newsXpress Sarina has received good and deserved coverage in the Daily Mercury for being announced runner-up Women’s Health Woman Newsagent of the Year.  Shelley has every reason to be proud of her achievements in the busines, with family and in the community.

newsXpress is proud to have proactive and community spirited members like Shellly Peterson and Debra Wachorn of newsXpress Leongatha, who won the award, on our team and helping build the newsXpress brand.

Absolute Formals – exclusive to newsXpress

absolute_formals.jpgnewsXpress locations on the Gold Coast exclusively offer Absolute Formals, a 100 page practical A-Z guide to formals. Backed by local radio advertising promoting newsXpress, this magazine is an excellent example of local promotions newsXpress develops for its members to drive traffic and to drive sales.  In addition to exclusivity for Absolute Formals, newsXpress has negotiated book margin for its members on this product – making it considerably more valuable than a magazine.  This is another good example of the newsXpress difference.

Seminar on buying a newsagency

Newstrade is running a seminar for anyone interested in buying a newsagency on July 22 – in Burwood, NSW.  This seminar is an excellent opportunity for anyone in NSW who is considering buying a newsagency to find out more about the newsagency business and the process of evaluation and purchase.

While not affiliated with newsXpress, we are happy to recommend this seminar as a valuable opportunity for prospective purchasers.

Henderson Greetings joins newsXpress as a preferred supplier

newsXpress welcomes Henderson Greetings as preferred supplier

MELBOURNE – July 7, 2009 — Newsagency marketing group newsXpress today welcomes Henderson Greetings as a preferred greeting card supplier to its group of 160 newsagencies.

The new strategic relationship between Henderson Greetings and newsXpress will see Henderson greeting cards represented in more newsXpress retail locations.

“We are thrilled to welcome Henderson Greetings to our preferred supplier group.” commented Graham Randall, Managing Director of newsXpress. “Their range of Australian made cards and our trading terms add value to the newsXpress greeting card offer.”

As a preferred supplier, Henderson Greetings will be given in-store preference by newsXpress and its members in the greeting card and related categories as well as access to newsXpress members at member meetings, Market Fairs and our National Conference in Melbourne in October.

“We have no doubt that your members will gain considerable benefit from our inclusion as a preferred supplier. We see our relationship with newsXpress as a perfect fit and look forward to our years working together.” said Tom Stevenson, Managing Director of Henderson Greetings.

Henderson account managers and newsXpress Business Development Managers will be confidentially communicating terms of the relationship with newsXpress members in the coming weeks.

Henderson Greetings has been operating in Australia for 13 years, having purchased the business of Henderson Publishers when it was retiring from business with a proud history of 50 years. A key factor in the company’s success is as Australian Licensee of Simon Elvin Ltd., England’s largest private manufacturer of cards and allied product. Simon Elvin is a significant player in the world market distributing to 70 countries throughout the world.

STOCKTAKE SALE at newsXpress Castle Towers

nx_castle_towers.jpgThe team at newsXpress Castle Towers is proudly supporting the newsXpress STOCKTAKE SALE initiative and using this to clear stock and create extra energy in-store.  It is hard to walk into the shop and not know that there are some great deals to be had.  Their execution of the STOCKTAKE SALE opportunity is excellent.

Massive book sale at newsXpress Roselands

nx_book_sale.jpgVinay and the team at newsXpress Roselands have launched an excellent Book Sale based on newsXpress supplier arrangements.  Click on the photo to see a larger version of just how big their presence is at Westfield Roselands.  Their commitment to stock at great prices and excellent service is backed with fantastic sales results.  The team at newsXpress Roselands has every right to be proud of their achievement with this giant Book Sale.

newsXpress supports the RSPCA

newsXpress is proud to be supporting the RSPCA Happy Tails Day campaign. Happy Tails Day is a celebration of the animals that make our lives better.  As the RSPCA web says:

All money raised from Happy Tails Day helps the RSPCA care for animals just like Rusty. You can help by purchasing your Happy Tails Day merchandise during September and October either online or from one of our retail partners: BigW, newsXpress, Hill’s Vets, Bendigo Bank and Peter Alexander.

newsXpress is the only newsagency brand supporting this fundraising event.

Book Sale takes off in Gympie

nx_gympie_books.jpgnewsXpress Gympie is one of many newsXpress stores participating in our latest book sale.  The sale is based around an excellent range of titles, all at competitive prices.  newsXpress locations are competing with major book retailers head-on with our book strategy.  Excellent marketing collateral is used to generate new traffic by promoting the compelling offer outside the store.

Books are an excellent add-on to a greeting card and wrap purchase.  Done well, as is the case at Gympie, customers visiting to purchase  a magazine or lottery ticket find one or two upcoming birthday requirements taken care off – thanks to this great newsXpress deal.

newsXpress member meetings for August

newsXpress has announced dates for its next round of exclusive member meetings.  The dates are:

Brisbane 18/8/2009

Melbourne 20/8/2009

Sydney 25/8/2009

Perth 27/8/2009.

These member meetings provide an excellent opportunity for networking among newsXpress members, meeting with key suppliers and discussing newsXpress exclusive strategy.

Newsagency for sale opportunities

A newsagency for sale is an opportunity to bring new skills and energy into the newsagency channel.  Often, new newsagents make quick decisions which do not serve their needs or the needs of the newsagency for the long term.  This is why newsXpress offers help for people looking to buy a newsagency.  Rather than rushing to get a contract signed, we prefer to help those looking for a newsagency for sale to understand the opportunity and consider what is right for their needs.

Buying a newsagency and joining the right newsagency marketing or franchise group are long term decisions which need time to get right.  We are happy to provide as much time and assistance as necessary to show why newsXpress is the premier newsagency brand in Australia.

We have brokers we trust, tenancy advocacy services, retail designers who understand the needs of the newsagency of the future and suppliers who deliver excellent margin opportunities for growing the business today.  These are all factors in building healthier newsagencies from the core out – for the long term.

There is a considerable difference between newsagency brands in terms of costs, contract terms, business rewards and personal rewards.  Looking at a newsagency for sale is more than looking at what may appear easy or looking for a quick decision.  newsXpress welcomes and, indeed, encourages comparison.

Creative magazine merchandising from newsXpress

nx_marie.JPGOur newsXpress corporate store is experimenting with a new corporate style of magazine display, at the front of the shop, as a lure to bring passers-by into the newsagency.  This strategy is working well.  Magazine sales in our Watergardens (VIC) store continue to track significantly against the trend in many other newsagencies.

By using a mixture of publisher supplied material, in-store creativity and our own materials, these displays present a unique message and demonstrate our point of difference.

We are enjoying success from bring new customers to our business and proving that growth is achievable in the magazine category.

Gift fairs present excellent opportunities

newsXpress is guiding its members in Brisbane and Sydney to visit with our preferred suppliers at gift trade shows this weekend. The REED Gift Fair at the Brisbane Exhibition Convention & Centre features several preferred suppliers as does the GHA Home & Giving Fair this weekend at the Sydney Showgrounds, Olympic Park.

With gifts a high growth area in newsXpress newsagencies, both fairs represent excellent opportunities for our members to grow this high margin feel-good department. We are grateful to our suppliers for the offers they will have available for our members.

newsXpress has a range of categories like gifts which are important to the evolution of the newsagency model. Like Rome, the newsagency of the future will not be built in a day.  The key is to have a plan.  Gifts, relevant and good margin gifts, are part of that.

Advice on buying a newsagency

Buying a newsagency can be a daunting, especially if it is your first newsagency.  newsXpress offers to act as a sounding board for anyone considering buying a newsagency.  What we provide is a sounding board – more so than formal advice.  In our team we have former newsagents and newsagent suppliers with years of experience in leasing, stationery, newspapwers, magazines, gifts and other areas of interest to those buying a newsagency. newsXpress is happy to help by making its resources available.

newsXpress is a newsagency marketing group with member newsagents in each state.  We are a full service group going beyond providing great product deals and providing assistance deep into the newsagency to help get processes right  so that a healthier bottom line is sustained for the long term.  This is how profitable newsagencies are made.

Help for new newsagents

newsXpress has an excellent track record of helping new newsagents, people new to the newsagency industry.  This has been on show recently when we were able to help a new newsagent turn around challenges they faced and save at least $10,000 immediately.  newsXpress often provides this assistance on a pro bono basis to newsagents in need.  It shows-off our commitment to individuals and to the health channel.

In our team we have many years of experience in specialist areas such as stationery and magazines as well as overall newsagency management experience.

New newsXpress location opportunity

newsXpress has an opportunity for a new location in an AAA shopping centre in the eastern suburbs. This new location is outside a supermarket, next to a major pharmacy and in an entrance/exit traffic arm to a large car park. Under 150 square metres, the location is in excellent positioning to leverage newsXpress benefits. We have an application on foot for Tattersalls with the landlord’s support. If you are interested in taking up this opportunity, please make contact with Mark Fletcher or Graham Randall through the newsXpress website.

Women’s Health Woman Newsagent of the Year

newsxpress_winner.jpgPictured are, from left, Jane McIllhatton, National Merchandising manager for Pacific Magazines, Debra Wachorn of newsXpress Leongatha and Felicity Percival, editor of Women’s Health magazine at the dinner last night in Sydney where Debra was announced Woman Newsagent of the Year.

Debra has every reason to look proud and happy at winning this award.  The business in which she is a partner is a credit to everyone involved.  That Debra balances her involvement with a busy family life is a credit to her.

This is the second year in a row that a newsXpress member has won this prestigious award.