Making money out of minor seasons

newsxpress-050.jpgnewsXpress Toowong along with several other newsXpress members created a themed promotional area for Monday’s Australia Day celebration. The simple application of visual merchandising components from a newsXpress sourced supplier coupled with appropriate product, giftlines and decorations capitalised on the sales opportunity.

Minor seasons are not as glamourous nor as well supported by suppliers but are typically easy to set up with product already on stock in store.

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