Hallmark / newsXpress alliance drives success

newsXpress newsagencies right across Australia have has a stunning Christmas as a result of an exclusive relationship with Hallmark Cards. newsXpress has ensured that all of its stores received premium promotional material to enable their stores to be well dressed and thereby drive card and wrap sales. The photo shows the results of the newsXpress / Hallmark relationship at Jamison in the ACT. It is a bold display such as this which drives sales – this has to be the outcome of every promotional activity in retail.