Our national newsagency marketing group

Screen Shot 2015-04-10 at 4.33.44 amCheck out the national coverage newsXpress offers through its growing reach of engaged newsXpress members.

Created using geo mapping tools, this graphic shows a national spread within easy reach or the majority of Australia’s population.

This latest research of our reach is part of our 2015 campaign expanding the group and expanding the leverage we gain for our members through the group.

newsXpress leverages Walking Dead opportunity

wdIf you love The Walking Dead TV show then newsXpress is the place to shop thanks to leveraging inside information about collectibles including these very special lucky-dip collectibles. The success here is an example of the unique value newsXpress brings to the table – an excellent deal supported by inside information and backed with smart marketing. The results for newsXpress members are excellent.

newsXpress national cluster meeting series to kick off

Next week, newsxpress members will be meeting around the country in a series of cluster meetings to talk business. focused on networking, business growth strategies, current data results and other information, newsXpress members love these business-buulding sessions.

Our experience is networking like we’re about to kick off drives change in member businesses and change drives sales and profitability.

No other newsagency marketing group runs the type of sessions newsXpress runs. The results are valuable for our members, our suppliers and the group as a whole.

The cluster meetings are a key newsXpress difference in action.

Gift display helps drive traffic and sales at newsXpress Canterbury

canterb1newsXpress Canterbury in Victoria has been making a splash with gifts thanks to some terrific visual merchandising of latest products forced from a range of newsXpress preferred suppliers.

Facing into the wonderful Maling Road in Canterbury, this store makes statement in a busy precinct in Melbourne and showing how newsagency businesses can be relevant in changing times.

Thanks to preferred supplier support and in-store staff engagement, this store is representing the newsXpress brand well to Canterbury shoppers.

newsXpress supports the Win a Car promotion from Pacific Magazines

winacarnewsXpress members are actively supporting the Win a Car promotion from Pacific Magazines with prime location placement of the floor display unit at the front of the store in high traffic locations.

In addition to this prime floor placement, newsXpress is running a national social media campaign to leverage the opportunity of the prize. This social media engagement follows successful similar campaigns from newsXpress in the past for Pacific Magazines promotions.

newsXpress members love the free Beanie Boo collateral

newsXpress members are loving the A1 double sided Beanie Boo collateral provided in the latest collateral pack from the group. This poster declares that newsXpress is the Home of Beanie Boos. This is an easy claim to make once you look at our network wide sales, the collectors we serve and the exclusive beanie Boo products newsXpress members carry in-store.

When it comes to Beanie Boos, newsXpress offers the best deals to its members, enabling them to offer the best deals to customers.

Shaun the Sheep at newsXpress

shaunnewsXpress members are loving the Shaun the Sheep opportunity in-store. Connecting with the movie and leveraging products offered at a bonus discount off wholesale, this range is selling from the counter as well as from within the gift department.

The promotion of the Shaun the Sheep product is another example of newsXpress connecting with licenced product sourced from multiple suppliers and offered in a consistent way with the backing of social media and other marketing opportunities.

newsXpress engaged in another exclusive trial

newsXpress is participating in another exclusive product trial with a major supplier. Each new trial is a new opportunity to learn about products and to more deeply engage with suppliers. That we can support the trial with comprehensive performance and other data makes it useful to us and to our partner supplier.

A benefit flowing from these trials is that newsXpress members have more information available to them when the trials become a broader release opportunity.

newsXpress members in Mackay region meet

mackMackay region newsXpress members met last week for a regular regional cluster meeting. It was a terrific half-day session with practical discussion among engaged pro-active newsagents keen to work on their business. We discussed opportunities, suppliers, regional issues and other topics.

This is the type of meeting from which everyone benefits and for which newsXpress is well known.

New supplier opens 41 new accounts

One new newsXpress supplier is thrilled to have opened 41 new trading accounts in a short period of time. They are even happier that plenty of accounts have reordered with the opening order having sold through so well.

newsXpress members are very happy with the results, excellent sales from high margin product which offers them a point of difference and helps them attract new shoppers.

This is a proactive newsagency marketing group in action – driving good outcomes for members, delivering excellent results for newsXpress members and suppliers.

Newsagency marketing group deals pack a hit

nxdealsnewsXpress members are loving the deals in the latest deals pack sent out. better still, newsXpress suppliers are loving the deals. Printed and collated without cost to suppliers or newsXpress members, the deals pack offered an excellent variety of brand-name quality products at excellent prices, giving newsXpress members more good-margin opportunities. This is another successful newsXpress initiative – helping our businesses grow.

newsXpress – the HOME of Beanie Boos in Australia

nxmktgnewsXpress members are proudly displaying theA1 double sided posters declaring newsXpress as the home of Beanie Boos. This marketing, provided free by newsXpress, is another step in a national promotion of Beanie Boos and newsXpress stores, driving traffic and shopper engagement. The newsXpress posters connect with facebook marketing and local store promotion across various platforms. This is an integrated campaign and it is delivering excellent new traffic for newsXpress members.