newsXpress members are proudly displaying theA1 double sided posters declaring newsXpress as the home of Beanie Boos. This marketing, provided free by newsXpress, is another step in a national promotion of Beanie Boos and newsXpress stores, driving traffic and shopper engagement. The newsXpress posters connect with facebook marketing and local store promotion across various platforms. This is an integrated campaign and it is delivering excellent new traffic for newsXpress members.
newsXpress members have been booking in good numbers for our April round of cluster meetings – where we will talk business planning, new traffic opportunities and tactics for driving margin even further than members are achieving today.
This next round of meetings will be hosted through a partner supplier and events will include special yet strategic buying of quality products around which newsXpress members will be able to build an exciting seasonal repetitional story.
Te participating supplier is exclusive to newsXpress, offering a valuable point of difference to our members and back to the supplier.
This next round of cluster meetings is an excellent opportunity for us to show off the newsxpress difference.
newsXpress has shared professionally produced videos of conference speaker sessions with all members – as a reminder for those who were there and as a fresh resource for those unable to make it. There is also the benefit of being able to share conference content with employees back in the business.
The professional post production including the inserting of power point slides has provided newsXpress members with another excellent and differentiating resource through which they can consider their business plans and take on best practice ideas.
The video library has been protected to ensure that valuable intellectual property is not leaked from the group.
newsXpress is participating in a major national retail technology conference this week as retail leaders from around the world share insights into technology in several segments in which newsXpress members operate.
Participating by invitation from the chair of the conference, newsXpress is grateful for the opportunity to be part of a conference which is not usually attended by newsagency marketing group representatives.
The invitation came about because of the work newsXpress is doing to demonstrate strategic guidance beyond what has been traditional for a newsagency marketing group.
The result will be enhanced insights newsXpress members will be able to consider as they plan for their future.
Newsagency marketing group newsXpress is helping its newsagency business members to drive excellent sales of Ravensberger jigsaws thanks to professionally printed A1 size double sided colour posters.
The Ravensberger branded poster is part of a professional marketing pack provided to newsXpress members for out of season marketing. The result is increased sales, faster stock turns, better return on inventory investment.
This is great news for newsXpress members.
The posters are just part of the newsXpress marketing assist.
Newsagency marketing group newsXpress is helping members achieve excellent success with facebook and other social media engagement through organic and paid campaigns which connect with different demographics around different product opportunities.
Based on sound research by social media experts, the newsXpress approach is delivering excellent results for these independently owned small businesses – generating net new traffic and helping to encourage shoppers to travel to a newsXpress location with EXCLUSIVE or special interest products.
As you’d expect from switched on business people, they have been quick to promote the win out the front of the business – excellent marketing team!
This is another excellent win for the newsXpress brand too.
Newsagency marketing group newsXpress has this week added more EXCLUSIVE suppliers to its community of suppliers who are working to help newsXpress members grow stronger and more valuable businesses.
We don’t list the suppliers here as we do not want to give our competitors guidance on what they should be doing for their members.
Our new suppliers will not be at trade shows newsagents usually visit, enabling us to attract new traffic for our member businesses from new and exciting areas.
Unfortunately, some competitors visit newsXpress stores to look for ideas. While we can’t stop it, we enjoy the game of watching them try and copy.
This is another example of the newsXpress difference.
Shop local is something all small business owners hope for and many complain about. Newsagency marketing group newsXpress is helping its members encourage locals to shop local with its won shop local campaign which runs across all major card seasons in the business. Using our own exclusive art and connecting this as we have been for some time now, the message underscores much of what we do. Our members benefit as a result.
Newsagency marketing group newsXpress last week as a Facebook post which attracted 46,736 views in two days and led to excellent store level engagement with an exclusive product opportunity which is only available in newsXpress stores.
This exclusive opportunity and the associated marketing show a value of newsXpress membership.
Newsagency marketing group newsXpress members have been given access to a suite of print and digital collateral with which to promote Easter in their businesses. This collateral includes digital price tickets which can be modified to suit local business needs.
Connected with the full easter collateral pack, this digital art helps newspapers members tell a consistent story.
EXCLUSIVE is a word newsXpress newsagency marketing group members are hearing more and more as the group accesses for them from suppliers keen to work with engaged newsagents.
Whether it is EXCLUSIVE pricing, EXCLUSIVE products or EXCLUSIVE marketing investment, benefits delivered only to newsXpress members make them more successful and they help them enjoy their businesses more.
EXCLUSIVE is a difference for newsXpress members, something on which they can rely to help make their businesses more valuable.
This is another newsXpress difference.